SHREDDED WHEAT DIRECTED BY DANIEL WARWICK

The latest from Daniel Warwick shows a man taking to the high diving board and launching himself at the water 10 metres below. Shot in slow motion we see reactions from onlookers around the pool.

The film was shot in Portugal, lit by Magnus Joenck and edited by James Norris at Whitehouse. The film was unmistakably voiced by cricket pundit Henry Blofeld and the agency is McCann Erickson, London.

Click here to view the film.

PADDY POWER DIRECTED BY PETER CATTANEO

Peter Cattaneo has just finished up this lively spot for Paddy Power. Shot in the Scottish Highlands, it features The Krankies and Michelle McManus as they join a raucous crowd of Scots charging up the mountain as they sing, without a care in the world, about how they have failed to qualify for the Euro 2016 tournament, which kicks off in France later this Summer. 

The 60” commercial was created for Lucky Generals. It was edited by Nik Hindson at The Assembly Rooms, post production was handled by Electric Theatre Collective and the music (to the tune of Fat Les’ Vindaloo) was composed by Sascha at Adelphi Music.

Click here to watch the film.

CANNES DEBRIEF

Academy directors had a quite remarkable showing in Cannes at this years ad festival. Two Grand Prix, Eight Gold, Eight Silver and Two Bronze for Martin De Thurah, Frederic Planchon, Wally Pfister and Jonathan Glazer. Full list below.

GRAND PRIX Under Armour ‘Phelps’ in Craft - Direction (Martin De Thurah).

GOLD Under Armour ‘Gymnastics’ in Craft - Direction (Martin De Thurah).

GOLD Under Armour ‘Phelps’ in Craft - Cinematography (Martin De Thurah).

GOLD Under Armour ‘Phelps’ in Craft - Use of Music (Martin De Thurah).

GOLD Under Armour ‘Phelps’ in Film (Martin De Thurah).

SILVER Under Armour ‘Gymnastics’ in Craft - Cinematography (Martin De Thurah).

SILVER Under Armour ‘Gymnastics’ in Craft - Editing (Martin De Thurah).

SILVER Under Armour ‘Phelps’ in Craft - Editing (Martin De Thurah).

SILVER Under Armour ‘Gymnastics’ in Craft - Use of Music (Martin De Thurah).

SILVER Under Armour ‘Phelps’ in Music - Use of Music Licensed for a brand (Martin De Thurah).

BRONZE Under Armour ‘Gymnastics’ in Film (Martin De Thurah).

GOLD SSE ‘Pier’ in Craft - Animation (Frederic Planchon).

GOLD SSE ‘Pier’ in Craft - Visual Effects (Frederic Planchon).

GOLD AT&T ‘Close to Home’ in Craft - Direction (Frederic Planchon).

SILVER AT&T ‘Close to Home’ in Craft - Editing (Frederic Planchon).

SILVER Channel 4 Rebrand in Craft - Production Design (Jonathan Glazer).

GRAND PRIX House of Cards FU2016 - Integrated Campaign (Wally Pfister).

GOLD House of Cards FU2016 in Film (Wally Pfister).

SILVER House of Cards ‘FU2016’ in Entertainment - Strategy (Wally Pfister).

BRONZE Under Armour ‘Rule Yourself’ in Craft - Visual Effects (Wally Pfister).

Coors Light directed by Marcus Soderlund

Marcus has just finished another execution of the Coors campaign for VCCP starring Jean-Claude Van Damme. Shot in Romania, the film shows the Muscles from Brussels being towed on his black slip-ons by a pack of huskies.

The film was lit by The Hunger Games DOP Jo Willems, edited by Paul Hardcastle at Trim with production design by David Lee. Post production was handled by Electric Theatre Collective.

Click here to watch the film.